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Thanks. What happened to Box? Do you know why did Box incremental revenue slowed down? Were competitive landscape quite different a few years ago than now? Thanks

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Kudos on great content! Enjoyed your post on AYX. You have a view on ESTC and their change in licence policy and deflationary nature of searchable snapshots? Seems like possibly some similarities with AYX, but my bias is that ESTC product is more differentiates than ayx

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I am more positive on Elastic. First, logging/ELK stack is not being disrupted by a changing paradigm (as with AYX). It is more of a question of who you buy from. Second, Elastic has a competitive cloud offering.

Re: snapshots, maybe mildly deflationary but elastic prices mostly on a RAM basis so calculus is snapshots allow for more queries (driving more RAM usage) and will drive upsell to higher end SKUs.

Re: licensing change we will see. Mongo has been pretty successful with that approach. Really comes down to velocity of innovation and how much they can differentiate vs AWS branch. R&D Velocity has been one of Elastic’s calling cards so probably works. Additionally, most of the elasticsearch contributors work at elastic.

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Thanks for the response. It will be an interesting one to follow. Multiple is at a substantial discount to MongoDB so could be an investment opportunity if they can navigate the change.

Guess the paranoid in me is asking "why are they making this change now" - do you reckon they feel they have made sufficient progress with other cloud providers (eg GOOG) such that they feel more comfortable doing this today vs say 18months ago? Or any other reason for deciding to pull the trigger?

And do you reckon the average customer derives much value from the smaller elasticsearch contributors who might feel shut out/less inclined to participate going forward? Or those guys are not substantial enough to move the needle.

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